3 Myths About Video Marketing | Video Producer Sarah Fisher



Video is more engaging, more memorable, and more popular among consumers than any other type of content. By 2020, online videos will make up more than 80% of all consumer internet traffic (Cisco). On this episode, host Sarah Fisher gives a tutorial on how to make some basic videos using free tools. Most believe that creating a script is hard, driving traffic to your video is hard, and the technical aspects of making a video are too difficult. By sharing some tips on how to make quick videos, she dispels these 3 Myths About Video Marketing.

Sarah has spent the last 15+ years working at major media companies such as MTV News, the U.S. Information Agency, C-SPAN, CBSNews.com, A&E Television Networks Interactive, and the 3-D virtual word, Second Life. She worked on the Dreamworks film, Just Like Heaven, starring Mark Ruffalo and Reese Witherspoon in San Francisco and Line Produced the low-budget indie sci-fi film, In World War. She directed/produced/shot/edited the award-winning feature documentary cult hit, Meditate and Destroy. She has embraced the medium of film to bring much needed awareness of ‘sacred cinema’ to audiences. Her love of film began at age 12 when she received the Fisher Price PXL2000 toy camera as a gift. Sarah received an undergraduate degree in Broadcast Journalism from Virginia Commonwealth University and spent one year in England studying media arts at the University of Plymouth. Sarah is dedicated to her mission of serving holistic health & wellness businesses. She loves meditation, cats, gardens, oceans, and drinking hordes of chai.

Watch the video on YouTube here:

About Blue Lotus Films

Blue Lotus Films is a Bay Area, CA based video production company. We help conscious entrepreneurs, small businesses, and inspiring artists raise their visibility, make a powerful impact, and create a marketing ROI through the power of video.

We produce creative videos for businesses that tell your unique story and elevate your marketing message. With over 15 years experience producing outstanding story-driven videos, our goal is to be sure your marketing message reaches your target customers and resonates strongly with them. Past clients include: Task Rabbit, Yelp, American Express, UC Berkeley’s Greater Good Science Center, Wanderlust Music & Yoga Festival, and Harmony Festival. More info: www.bluelotusfilms.net

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IG: sarahmfisher

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